The studio — Rotterdam, since 2019

We started this because the internet got polite

Eleven people who would rather make something memorable than something defensible. We take four clients a year, build everything in the browser, and keep a folder of rejected ideas that is larger than our portfolio.

Objects and prototypes on the studio table

Four things we actually believe

Make a mess first

Tidy ideas are usually other people’s ideas. We start loud and edit hard.

Build it, don’t deck it

We prototype in the browser from week one. Slides lie; a live page does not.

Motion is meaning

Nothing moves for decoration. If it animates, it is telling you something.

Say the risky version

The idea that makes the room nervous is the one worth costing out.

The eleven — six of them pictured, abstractly

No headshots, sorry

Mira Okonkwo

Creative Director

Dag Lindqvist

Motion Lead

Pio Ferraro

Design Director

Ines Varga

Engineering

Tobias Reiner

3D & Shaders

Yuki Harada

Brand Design

“If nobody in the room is slightly nervous, the idea is not finished.”

Printed on the wall by the kettle, 2019. Still true.

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